When BBC North West Tonight shows signs (and intent) towards improving news- coverage across the northern two- thirds of North West England it is good to point this out. Tonight’s Regional Bulletin (with the wonderful Annabel Tiffin) is a case in-point: Out of ten big news stories there were two about Cumbria (and part of a third also concerning Cumbria). These were news items about Barrow Football Club’s getting a new manager, the funeral of the father and two children (from Dalton in Furness, near Barrow) killed by a drunk driver on Father’s Day and a hotel in Ambleside featured in the news- item about more service- based businesses being allowed to open.
Lancashire also featured: There was a major spread about Blackpool Pleasure Beach re-opening (with donkeys giving rides to children) for the first time since the Coronavirus Lockdown. There was also a news -item about Scarisbrick Hall School, near Ormskirk, in West Lancashire where the High School children have been communicating with children in almost 200 other countries via Zoom following the Coronavirus Crisis (through a global project connecting young people all around the World).
And there was still plenty of room for coverage of events in Liverpool, Manchester and in Cheshire too. This proves that it is possible to provide news- coverage that is seen as fair and balanced for every corner of North West England. The programmers at BBC North West Tonight should do this more often.
The BBC North West weather- forecast appears to indicate a possible Statement of Intent: The outlook for improving weather featured four principal locations across the North West of England- Manchester, Liverpool and Chester in the south of the Region – and Keswick (close to the very heart of Cumbria and slightly north of (and outside) the BBC North West transmission boundary. But there it is- Keswick- because it is in Cumbria and very much part of North West England.
I also noticed a little clip on BBC North West Tonight’s Facebook page the other day: It was about a tourist attraction, at Braithwaite near Keswick called Alpacaly Ever After- where tourists can go and see a whole community of alpacas! It is to be hoped that these Statements of Intent reflect a commitment to cover Cumbria better- including those parts of the county to the north of BBC North West’s transmission area- so that Cumbrian viewers of BBC North West Tonight get better all- round local news-coverage: We shall see!